Visual identity
MARA FOUNDATION is an organization based in The Hague and Rotterdam. Its mission: setting up projects for vulnerable groups in society, aimed at encouraging and helping people finding their own strength. The growth and further professionalization of the organization required a new visual identity, which better represents MARA's values and objectives. A strong identity, distinctive within the landscape of idealistic organizations in the Netherlands.


Images, colors, lines and shapes determine the first impression of an organization. If those are in order, your message is already halfway reaching your target group. Jochem has succeeded in this for Mara with a recognizable, powerful visual identity, representing just who we are and what we stand for.
Marc Bollerman, CEO Mara Foundation





